Our Story

About Background
2021

pre- salons opens its first location

2

locations in London opened since 2021

4

new locations planned for 2023/24

5000+

happy clients who trust us

FEMALE-FOUNDED

how it STARTED

After several years in beauty PR, our founder Mimi, set out to create what she saw was missing; a one-stop-shop for the most in demand beauty services, offering guaranteed treatment results, using industry-leading technology and delivering second-to-none customer service.
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OUR MISSION

for life’s IMPORTANT MOMENTS

Whether it’s pre-weekend, pre-meeting or pre-holiday, we get you ready for the moments that mean the most. When you don't want to gamble with your experience, when you want to be sure you'll leave feeling better than when you arrived, we're here for you.
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OUR TEAM

trusted tribe of EXPERTS

Each of our highly experienced technicians is trained in our signature treatment procedures. This means you get a guaranteed level of service and treatment result, no matter who you see. We are proud to set new industry standards in how we care for our clients and for our team.
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OUR ETHOS

first-class HYGIENE

Offering our clients a salon space with the highest hygiene practices is in our DNA, it’s non-negotiable. This means in addition to our rigorous cleaning and disinfecting practices, our tools undergo hospital-grade sterilisation, and our team use single-use masks and gloves (where appropriate) to keep you safe.
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OUR PRODUCTS

thoughtfully CURATED

We thoroughly vet the brands we use and retail. Not only do the formulas have to tick all the right boxes, but the majority of the brands we stock are made in the UK, use recyclable packaging, and are female founded.
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